WE10 - Bachelor Of Business Administration (Hons.) Marketing

WE10 - Bachelor Of Business Administration (Hons.) Marketing

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About Course

Marketing specialization is a program offered to provide students with a comprehensive understanding of the basic marketing concepts and their role in managing the operations of an organization.

ABOUT COURSE

Marketing specialization is a program offered to provide students with a comprehensive understanding of the basic marketing concepts and their role in managing the operations of an organization.

Students’ will apply their understanding of the basic comprehensive marketing skills and will be assessed through case studies and other interactive assignments. The use of techniques and information technology to help graduates to make decisions in qualitative and quantitative fields are encouraged. The main focus shall be the preparation of courses in marketing skills such as promotion, distribution, product development, pricing, customer relationship management and others.

FUNDING

  • Student can apply for a loan/scholarship/sponsorship from various organizations namely Jabatan Perkhidmatan Awam Malaysia (JPA), Majlis Amanah Rakyat (MARA), Perbadanan Tabung Pendidikan Tinggi Nasional Malaysia (PTPTN), state government, statutory bodies and the private sectors. Details can be obtained directly from the respective establishment mentioned. Advertisements for the offer of loan/scholarship/sponsorship will usually be advertised in local newspaper.

    Student who has obtained a loan/scholarship/sponsorship for their studies at the University, they need to submit a copy of the loan’s/scholarship’s/sponsorship’s letter of offer on the registration day.

    To assist students, the Student Affairs, Alumni Division (Undergraduate Student) and the Centre of Graduate Studies (Postgraduate Student) will contact the loan/scholarship/sponsorship representative from time to time for sources of aid.  

 

HOW TO APPLY
For local students, you are required to fill the online UPU application.  Please complete the form before the due date stated in the UNIMAS Intake Calendar. For any questions regarding admissions, please contact Undergraduate Studies Division (Undergraduate Programme). 

Ready to Apply 

Offer Level

This course is offered to both Local & International Students

Approximate International Fees

3 Year, 6 Semesters

1930 students

Available for Local & International Students
Areas

Local & International